The desire to incorporate TV’s into mirror design was growing, as was the technology to make this product. Visionaries and fabricators worked to furnish a product capable of accenting a bathroom, living room, den, corporate lobby or conference room, hotel message board, airport lounge, bar, hair salon, outdoor patio, swimming pool, or a boat. However, with existing technology, the TV’s were too thick to be mounted like a mirror, and designs lacked euphonic integration. Each order had to be custom made at a high cost to the Supplier and the Customer.

Opportunity
Redesign the ClearView website and creating dynamically programmed forms for customers to build a mirror tv to fit their needs.

Produced Materials:

• Website Design and Development
• Custom Sales Interaction Communications
• Online Product Specifier and Configurator